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What is a cleansing balm?

April 28, 2022
3 min read
Amaranthine's Cleansing Balm, a natural cleansing balm in a blue glass jar. It showcases the creamy texture of the balm alongside papaya fruit and coconut slices, visually representing the natural ingredients used in this gentle cleanser.

Some skincare trends come and go, but a cleansing balm remains a must-have for a balanced skincare routine. From removing dirt and impurities to boosting moisture, cleansing balms are true multitaskers. But what exactly is a cleansing balm, and how can it benefit your skin?

Key takeaways

  • Cleansing balms provide deep yet gentle cleansing, removing dirt and makeup without stripping natural oils.
  • Suitable for all skin types, including sensitive and rosacea-prone skin.
  • Ideal for makeup removal, daily cleansing and as the first step in a double-cleansing routine.

What is a cleansing balm?

As the name suggests, a cleansing balm is a thick, rich balm designed to cleanse the skin. Unlike watery cleansers and toners, cleansing balms have a creamy texture that lifts away dirt, excess oil, and makeup without stripping your skin's natural moisture.

You might wonder, "Isn't oil bad for my skin?" It's a common concern, especially with the popularity of oil-free products. However, natural oils have long been used to promote healthy, glowing skin.

Natural cleansing balms

Opt for natural cleansing balms - typically made with plant oils, butters, and botanical extracts. These natural ingredients are full of soothing, nourishing and barrier strengthening omega fatty acids.

Benefits of using a cleansing balm

Cleansing balms offer numerous benefits for all skin types:

  • Deep yet gentle cleansing: Oil attracts oil, so cleansing balms effectively dissolve excess sebum, dirt, and makeup without drying out the skin.
  • Balanced hydration: They cleanse while preserving your skin's natural oils, leaving it soft, moisturised, and never greasy.
  • Skin barrier support: Unlike harsh cleansers, cleansing balms are gentle and help maintain a healthy skin barrier, reducing sensitivity.
  • Suitable for all skin types: Whether you have dry, acne-prone, rosacea-prone or sensitive skin, a cleansing balm can help keep your complexion clear and nourished.

How to use a cleansing balm

Incorporating a cleansing balm into your skincare routine is simple:

  1. Scoop a small amount of balm with your fingertips.
  2. Massage it onto dry skin in circular motions to dissolve makeup and impurities.
  3. Wipe away the balm with a warm, damp cloth. Repeat if needed to remove all residue.
  4. Finish with a few drops of a moisturising face oil for soft, glowing skin.

Make-up remover and double cleansing

Cleansing balms are ideal for removing makeup, including stubborn waterproof formulas. They melt makeup away without disrupting your skin's natural oils. Use alone for gentle cleansing or as the first step in a double cleanse, followed by a water-based or gel cleanser for a deeper clean.

A cleansing balm is more than just a cleanser - it’s a luxurious step towards healthier, more radiant skin. Its ability to deeply cleanse while nourishing the skin makes it an essential part of any skincare routine. Whether you're removing makeup, tackling dryness, or simply indulging in self-care, a high-quality cleansing balm can transform your skincare ritual. Explore Amaranthine's award-winning natural cleansing balm and experience the glow of naturally beautiful skin.

A portrait of the founder of Amaranthine, a natural skincare brand in the UK. The image radiates the founder's warmth and passion for crafting luxurious, sustainable skincare products designed to nourish and enhance skin health.

Sarah Rueger

About the author

Sarah is the founder of certified palm oil free natural skincare brand Amaranthine. She is a qualified organic skincare formulator and has diplomas in Beauty Therapy and Clinical Aromatherapy.