September 17, 2024
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6 MIN READ
Why I believe natural skincare is better for your skin (and our planet)
The natural skincare movement is growing - and for good reason. People are becoming more mindful about what they put on their skin and how their choices impact the planet. Switching to natural products benefits your skin with gentle, nourishing ingredients while supporting sustainability and small businesses.
But what exactly makes natural skincare stand out? From its holistic approach to beauty to its environmental benefits, natural skincare offers compelling reasons to make the switch. Let’s dive deeper into why choosing natural skincare is a win for you and the planet - and why supporting small, independent brands makes it even better.
Key takeaways
- Natural skincare defined: Focuses on plant-based, minimally processed ingredients.
- Skin benefits: Packed with nutrients like antioxidants and omega fatty acids to support long-term skin health.
- Environmental impact: Often uses biodegradable ingredients and sustainable practices.
- Support small brands: Indie skincare brands value transparency, ethics, and quality craftsmanship.
- Be aware: Some natural ingredients, like palm oil, may not be sustainable. Research brands for responsible sourcing.
What is natural skincare?
Natural skincare products rely on plant-based and naturally derived ingredients, offering an alternative to conventional products packed with synthetic components. However, since the term natural isn’t strictly regulated, its definition can vary.
Some brands focus on 100% natural formulations with cold-pressed oils and pure plant extracts, while others may include minimally processed ingredients. It’s important to research a brand’s values to ensure they align with your preferences.
Be cautious of greenwashing - a marketing tactic where brands claim to be "natural" but include only one or two natural ingredients alongside synthetic fillers. Always check labels and ingredient lists for transparency.
Why natural skincare works
Natural skincare shines because of its rich diversity of beneficial compounds. Plant-based ingredients contain a variety of nutrients like omega fatty acids, vitamins, and antioxidants, which:
- Hydrate, moisturise and nourish the skin.
- Soothe and calm redness and inflammation.
- Protect against environmental stressors.
- Provide long-term improvements to skin health.
Unlike synthetic ingredients, natural compounds often work in synergy, creating effects that can’t be replicated in a lab. This complexity makes natural ingredients highly effective for skin repair and care.
Natural skincare vs synthetic skincare
Synthetic ingredients attempt to mimic the benefits of natural ones, but they often fall short. For example, a single essential oil can contain hundreds of compounds working together in harmony. Isolated synthetic versions can’t replicate this synergy.
That said, even natural products aren’t free from risks. Some people may be sensitive or allergic to natural ingredients. Always check for potential allergens and opt for products with simpler formulations if you have sensitive skin.
Why "chemical-free” is misleading
Let’s bust a myth: there’s no such thing as chemical-free skincare. Every ingredient, natural or synthetic, is made up of chemicals. Brands often use the term to mean their products don’t contain harsh or harmful chemicals, but it’s still an inaccurate label.
Environmental benefits of natural skincare
Natural skincare is typically more eco-friendly than conventional options. Many natural ingredients are biodegradable, meaning they break down into harmless substances without polluting the environment.
Brands that focus on natural formulations often use sustainable sourcing, biodegradable packaging, and eco-conscious production processes. This makes your skincare routine greener and more planet-friendly.
However, not all natural ingredients are sustainable. For example, palm oil production contributes to deforestation and habitat loss. Over harvesting ingredients like sandalwood or rosewood also threatens ecosystems. Look for brands that prioritise sustainable sourcing to make responsible choices.
Support small, indie skincare brands
Choosing natural skincare often means supporting small, independent brands. These businesses:
- Craft high-quality products in small batches for freshness and care.
- Are more transparent about their sourcing, ethics, and ingredient choices.
- Foster sustainability by partnering with local farms or fair-trade suppliers.
By supporting indie brands, you’re helping businesses that prioritise sustainability, craftsmanship, and ethical practices over mass production. Plus, these brands often share personal stories and values, adding a meaningful connection to your skincare routine.
Holistic approach to beauty
Natural skincare isn’t just a trend - it’s a philosophy. By nourishing your skin with nutrient-rich, plant-based ingredients, you support its natural functions and promote long-term health. Many products also incorporate aromatherapy, turning your routine into a calming self-care ritual.
Switching to natural skincare benefits your skin, the environment, and ethical small businesses. Why not give it a try? Your skin - and the planet - will thank you!
About Amaranthine - a Scottish natural skincare brand
At Amaranthine, I'm passionate about crafting small-batch, all-natural skincare products that nourish your skin and respect the planet. All Amaranthine skincare products are certified cruelty-free and is the first skincare company in the world to attain a palm oil free certification trademark.
Discover the range of luxurious, sustainable skincare and start your journey to healthier, happier skin today.
References
Practical Uses of Botanicals in Skin Care
Modern cosmetics, Ingredients of Natural Origin - a scientific view, volume 1
Aromatherapy Scotland Clinical Aromatherapy Diploma course notes
Our products mentioned in this article
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Sarah Rueger
About the author
Sarah is the founder of certified palm oil free natural skincare brand Amaranthine. She is a qualified organic skincare formulator and has diplomas in Beauty Therapy and Clinical Aromatherapy.
